{"id":5516,"date":"2022-08-09T11:52:13","date_gmt":"2022-08-09T11:52:13","guid":{"rendered":"https:\/\/alismita.com\/about-us\/"},"modified":"2025-04-03T13:15:04","modified_gmt":"2025-04-03T13:15:04","slug":"alis-mita-leather-bags-brand-story","status":"publish","type":"page","link":"https:\/\/alismita.com\/en\/alis-mita-leather-bags-brand-story\/","title":{"rendered":"ABOUT US"},"content":{"rendered":"\t\t
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OUR STORY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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OF AUDACITY AND<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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SELF-EXPRESSION<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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A Childhood Immersed in the Buzzing of the Sewing Machine<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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In 2021, I launched the <\/span>eponymous leather goods <\/span>brand, Alis Mita. <\/span> <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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What seemed to be a whim, it was indeed a little girl\u2019s story who grew up in a world of colors and fabrics, immersed in the buzzing sound of the sewing machine, beneath the kind gaze of a dressmaker, my grandmother.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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During my childhood, my favorite toy was granny\u2019s box of buttons. This was how I built my own world, having fun and creating characters with small, colorful modular figurines by moving them from right to left, sketching only on my mind. I was unable to express my thoughts in words yet.<\/p>

When I was 6 years old, I began hand sewing princess dresses for my dolls. I kept the memory of a small dress with a corset and a train, crafted from a green velvet scrap.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Though, I was looking for grown up things to do and tried to tame this \u201cmonstre sacr\u00e9\u201d, this intimidating giant that was the sewing machine. In my attempts to persist and breaking its \u201cteeth\u201d \u2013 or the needles in adults\u2019 language, I finally figured out how to master its rhythm and its trajectory.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Dare to Express Your Creative Force<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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This passion for shapes and fabrics never left my mind. When I grew up, I learned to appreciate art, architecture, design, and particularly the Art Deco era. <\/span><\/p>\n

As I was pursuing my career in finance, I was also getting back to hand made work, the passion to create and a fabric I particularly love : leather. About five years ago, I dedicated my evenings, weekends and holidays to learn.
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In 2016, I started my first classes at London College of Fashion and learned about saddlery and leather bags in Paris, under the watchful supervision of Laurent Charby, a master craftsman and former workshop manager of luxury design houses. <\/p>\n

At the time, I already knew I wanted to create handbags that are elegant, modern and unconventional life objects. I wanted to make them evolve… as if to mock this constancy of boredom, this ode to the fixity of immutable things.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Simply Dare<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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My desire to discover, to create and to act made me turn ideas into action. <\/span>
I quit my job and a whole world of certitudes. I took the risk to explore my forces, my fears, my weaknesses, and above all, this creative force that I wanted to revive. <\/span><\/p>\n

This choice was always obvious but never easy; keeping the convictions close to my heart when everyone cautioned against your recklessness, your nonchalance, your state of mind.
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The enthusiasm of beginnings and the joy of small victories were followed by so many closed doors, a period of doubts, failures, and reassessment. I was always going through with the faith that I will make my own path through what seemed impossible in the beginnings.<\/p>

This is when I figured out that my creative force has the sparkling colors of the fabrics I selected and the bold shapes that my hands were crafting.
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But above all, the most valuable fortune I became aware of was that there is a creative force that has no color and no shape. It lays into the very depths of our soul, it is this boldness to follow your passion, your craziness, your dreams, and to accomplish them.
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Love, faith and action<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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TO \n
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SEEMED \n\n\n
IMPOSSIBLE!\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Our Materials<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Each of our creations features the noblest materials and the spirit of the craftsmen who shape them by hand, giving them their unique character. In this way, we aim to help revitalize and perpetuate <\/span>the craftsmanship<\/span> .<\/span> W e only use<\/span> full grain leather<\/span> from short, responsible circuits. Our partner tanneries are located in France and Italy. The larger tanneries have environmental certifications; the smaller ones follow an environmental approach if they don’t have certifications, which are often quite costly to obtain. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Our Production<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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All our <\/span>leather bags <\/span>and women\u2019s<\/span>leather belts <\/span>are made <\/span>Made in France <\/span>and<\/span>Made in Italy<\/span>. Every product is shaped by hand in small quantities. Our choices are \u2013 and will always be \u2013 less about places and more people, about the know-how, about ethical practices and above all, about embracing the same state of mind.<\/span><\/p>

Thus, we work with two familiar leather goods workshops, one located in the south of France, and the other one close to Firenze in Italy. For the last half of century, they have made their expertise available for the greatest French and Italian fashion houses.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Our Process<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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On the back of this tradition, our ambition is to strive beyond and explore the future\u2019s possibilities.<\/p>

Modernity and innovation are key factors in choosing our partners as they guarantee the best work conditions and the finest products quality. Thus, we are using engineering techniques at the cutting edges of technology and at the crossroads in variety of skill areas to open other doors for creativity.<\/p>

We explore these new avenues in three different ways through high-end quality, modern and elegant esthetics, and ingenious functionality. From the inception of the idea to achievement, everything is rooted from history of passion, audacity and ethics.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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What is the evolutionary customization?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tThe <\/span>evolutionary customization <\/span>is an innovative concept which allows you to customize any of your ALIS MITA convertible bags <\/span>again and again<\/span>.<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tEvery luxury bag comes with the customization system that allows you to put together different elements to customize its design or use. This highly engineered system has been created and patented for this specific use. <\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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